Superheroes are mostly aimed at young teen-age males concerned with their manhood. The medium will have to address itself more to content. . . . I see 22 year olds draw massive Schwarzenegger types, outfitted with metal studs, pressing a mostly naked woman to their breastplates. And I think Poor girl, thats got to be cold.
Will EisnerThe term comics long ago became obsolete and inaccurate. It merely defined the content of the early joke-based comical strips. Sequential Art is a more accurate description of the form. I first suggested it because I believed something needed to be done to correct the feeling of inferiority by artists and writers in this field.
Will Eisner[Before the Spirit] I had been producing comic books for 15-year-old cretins from Kansas [I wanted to aim for] a 55-year-old who had his wallet stolen on the subway. You can't talk about heartbreak to a kid.
Will EisnerThus, sped by currents of curiosity afloat the swift river of rumor do secrets sail to strange ports.
Will EisnerA key to my thinking has always been the almost fanatical belief that what I was engaged in was a literary art form. That belief was compounded out of ego and necessity, I guess, a combination of the two.
Will Eisner