My commodity as a writer, whatever I'm writing about, is me. And your commodity is you. Don't alter your voice to fit the subject. Develop one voice that readers will recognize when they hear it on the page, a voice that's enjoyable not only in its musical line but in its avoidance of sounds that would cheapen its tone: breeziness and condescension and clichรฉs.
William ZinsserBelieve in your own identity and your own opinions. Proceed with confidence, generating it, if necessary, by pure willpower. Writing is an act of ego and you might as well admit it. Use its energy to keep yourself going.
William ZinsserOne of the saddest sentences I know is "I wish I had asked my mother about that." Or my father. Or my grandmother. Or my grandfather. As every parent knows, our children are not as fascinated by our fascinating lives as we are.
William ZinsserThe secret of good writing is to strip every sentence to its cleanest components. Every word that serves no function, every long word that could be a short word, every adverb that carries the same meaning thatโs already in the verb, every passive construction that leaves the reader unsure of who is doing whatโthese are the thousand and one adulterants that weaken the strength of a sentence. And they usually occur in proportion to the education and rank.
William ZinsserEven a poor translator couldn't kill a style that moves with such narrative clarity.
William Zinsser