For us, being a label, we took out the whole aspect of the business that goes into sifting through people who don't care, who don't get what you're trying to do. We can just hire and work with people who get it - the people who understand what this project is about. When you're on a label, you're just hoping somebody will stick their neck out and work for you. Most bands are just like, "I hope they do it. I hope they promote it." But being a label, we know exactly what's happening.
Zac HansonWe've been touring for so long and people ask me every once in a while, "What's it like working with your brothers?" and I go, "What's it like not?" Our first paying performance, I was 6 years old, you know? I almost don't know anything else, so I guess it feels pretty normal to me.
Zac HansonIt's all about going out there, performing live, making music. But, obviously, being a guy who has thousands of screaming female fans doesn't exactly make it less fun
Zac HansonIt's hard to find people to trust in the record industry, always. It's an industry with a lot of bullshit. There's a lot of people who are in positions of power that really know nothing and care for nothing. So I think, yeah, you learn pretty early on that you've really got to trust yourself more than anybody else, and that nobody's going to care about what you do more than you.
Zac HansonI think for us, we don't feel like the future of music is in the act of being a record company. We feel like the future of the music business is in empowering artists to have better and better tools to communicate with their fans. We want to be people who are saying to artists, "Look, you don't need that company over there to release your album. You can do it this way." Almost more of a band partnership than a label-artist relationship. Not about ownership of content, but about empowerment.
Zac Hanson