Sizing was also important to me; I wanted to make sure that nobody felt alienated or felt like they weren't thought about in the process of this brand. I wanted to make sure that everyone felt included, which brings us to the gender neutral pieces - the idea of wearing what you want and whatever makes you feel comfortable and confident. I think that's the overall feeling of the Daya collection.
ZendayaShake It Up is a buddy comedy based around dance. It's about two best friends Rocky and CeCe who live out their dream as background dancers on a show called Shake It Up Chicago. They have to navigate life as young teens going to school and dancing on the show.
ZendayaOther than the obvious, like Cher and Diana Ross, I actually find a lot of inspiration from time periods. So it's not necessarily people, it's the essence of the time period, whether it be the '90s or the '70s or the '40s. The specific time and what vibe it gave you, what the emotion of that time was, and trying to get that emotion again.
ZendayaI have a job that allows me not to look perfect all the time. I can just go looking the way I look, have my hair just any old type of way.
Zendaya