In order to educate man to a new longing, everyday familiar objects must be shown to him with totally unexpected perspectives and in unexpected situations. New objects should be depicted from different sides in order to provide a complete impression of the object.
Alexander RodchenkoArt has no place in modern life. It will continue to exist as long as there is a mania for the romantic and so long as there are people who love beautiful lies and deception... Every modern cultured man must wage war against art, as against opium... Photograph and be photographed.
Alexander RodchenkoThe viewer who sees only a study in the picture of the glass jug illuminated from behind fails to appreciate the masterly composition, the noble purity of the lines, the rich plasticity of the form and consequently also the poetry and beauty of the picture, and still more important, its specifically photographic qualities.
Alexander RodchenkoLandscapes, heads and naked women are called artistic photography, while photographs of current events are called press photography.
Alexander RodchenkoWe struggle against easel painting not because it is an aesthetic form of painting, but because it is not modern, for it does not succeed in bringing out the technical side, it is a redundant, exclusive art, and cannot be of any use to the masses. Hence we are struggling not against painting but against photography carried out as if it were an etching, a drawing, a picture in sepia or watercolor.
Alexander RodchenkoDamn it, nobody knows what is beautiful and what is not. They do not understand new things.
Alexander RodchenkoI reduced painting to its logical conclusion and exhibited three canvases: red, blue, and yellow. I affirmed: this is the end of painting.
Alexander RodchenkoDonโt try to capture a man in one synthetic portrait, but rather in lots of snapshots taken at different times and in different circumstances.
Alexander RodchenkoPhotography - the new, rapid, concrete reflector of the world - should surely undertake to show the world from all vantage points, and to develop people's capacity to see from all sides. (1928)
Alexander RodchenkoWe must revolutionize our optical perception. We must remove the veil from our eyes.
Alexander RodchenkoOne has to take several different shots of a subject, from different points of view and in different situations, as if one examined it in the round rather than looked through the same key-hole again and again.
Alexander RodchenkoI want to take some quite incredible photographs that have never been taken before... pictures which are simple and complex at the same time, which will amaze and overwhelm people ... I must achieve this so that photography can begin to be considered a form of art.
Alexander RodchenkoContradictions of perspective. Contrasts of light. Contrasts of form. Points of view impossible to achieve in drawing and painting. Foreshortenings with a strong distortion of the objects, with a crude handling of matter. Moments altogether new, never seen before compositions whose boldness outstrips the imagination of painters Then the creation of those instants which do not exist, contrived by means of photomontage. The negative transmits altogether new stimuli to the sentient mind and eye.
Alexander Rodchenko