In order to educate man to a new longing, everyday familiar objects must be shown to him with totally unexpected perspectives and in unexpected situations. New objects should be depicted from different sides in order to provide a complete impression of the object.
Alexander RodchenkoI want to take some quite incredible photographs that have never been taken before... pictures which are simple and complex at the same time, which will amaze and overwhelm people ... I must achieve this so that photography can begin to be considered a form of art.
Alexander RodchenkoWe must revolutionize our optical perception. We must remove the veil from our eyes.
Alexander RodchenkoContradictions of perspective. Contrasts of light. Contrasts of form. Points of view impossible to achieve in drawing and painting. Foreshortenings with a strong distortion of the objects, with a crude handling of matter. Moments altogether new, never seen before compositions whose boldness outstrips the imagination of painters Then the creation of those instants which do not exist, contrived by means of photomontage. The negative transmits altogether new stimuli to the sentient mind and eye.
Alexander RodchenkoArt has no place in modern life. It will continue to exist as long as there is a mania for the romantic and so long as there are people who love beautiful lies and deception... Every modern cultured man must wage war against art, as against opium... Photograph and be photographed.
Alexander Rodchenko