Hollywood changed to become a more marketing-driven Hollywood, where people who are running the studios are more like marketing people, and they need titles.
Alexandre AjaIn the horror genre, unfortunately you sometimes have the studio tell you, "No, go with more unknown people because it's a scary movie," and I disagree.
Alexandre AjaCasting is so important in horror. It's so important to have strong actors to tell a story because, if you don't believe in the character, how can you be scared for them?
Alexandre Aja