The Macintosh having shipped, his next agenda was to turn the rest of Apple into the Mac group. He had perceived the rest of Apple wasn't as creative or motivated as the Mac team, and what you need to take over the company are managers, not innovators or technical people

I did some products for the Apple II, most notably the first small low cost thermal printer, the Silent Type.

But I think Steve's main contribution besides just the pure leadership is his passion for excellence. He's a perfectionist. Good enough isn't good enough. And also his creative spirit. You know he really, really wants to do something great.

In fact when I first got my Apple II the first thing I did was turn it on and off, on and off, just because I had the power to do so, which I'd never had on a computer before

I started working at Apple about 18 months after I bought my Apple II

You show me a great program and I'll show you a passionate individual somewhere behind it.

I knew the Apple II was great when I bought it, but as I dug into the details it just completely blew me away the creative artistic approach that the designers had taken.