My mother's bottom line was truth to her values. It meant bringing your heart and your humanity to work.

When you take the high moral road it is difficult for anyone to object without sounding like a complete fool.

A Sense Of Outrage Is Essential For The Entrepreneurial Spirit. I Think Discontentment Drives You To Want To Do Something About It. And My Outrage Came Very Early On.

If trade undermines life, narrows it or impoverishes it, then it can destroy the world. If it enhances life, then it can better the world.

I don't think I'm a risk-taker. I don't think any entrepreneur is. I think that's one of those myths of commerce. The new entrepreneur is more values-led: you do what looks risky to other people because that's what your convictions tell you to do. Other companies would say I'm taking risks, but that's my path - it doesn't feel like risk to me.

My argument is: keep the bloody bottom line at the bottom. That's where it should be.

We have our values from the church, the temple, the mosque. Do not rob, do not murder. But our behaviour changes the minute we go into the corporate place. Suddenly all of this is irrelevant.