If you don't believe one person can make a difference, you have never been in bed with a mosquito.
Anita RoddickMake heroes out of the employees who personify what you want to see in the organization.
Anita RoddickI believe that conventional marketing techniques are increasingly ineffective. Customers are hyped out. They have been overmarketed. They are becoming more cynical about the whole advertising and marketing process.
Anita Roddick