Up is down, pleasure is pain, darkness is light, slavery is freedom, madness is sanity.

Definition of Good and Evil: Good is what you like. Evil is what you don't like.

Hair on a man's chest is thought to denote strength. The gorilla is the most powerful of bipeds and has hair on every place on his body except for his chest.

Love is one of the most intense feelings felt by man; another is hate. Forcing yourself to feel indiscriminate love is very unnatural. If you try to love everyone you only lessen your feelings for those who deserve your love. Repressed hatred can lead to many physical and emotional aliments. By learning to release your hatred towards those who deserve it, you cleanse yourself of these malignant emotions and need not take your pent-up hatred out on your loved ones.

I break away from all conventions that do not lead to my earthly success and happiness.

The seven deadly sins of the Christian Church are: greed, pride, envy, anger, gluttony, lust, and sloth. Satanism advocates indulging in each of these "sins" as they all lead to physical, mental, or emotional gratification.

You cannot love everyone; it is ridiculous to think you can. If you love everyone and everything you lose your natural powers of selection and wind up being a pretty poor judge of character and quality. If anything is used too freely it loses its true meaning. Therefore, the Satanist believes you should love strongly and completely those who deserve your love, but never turn the other cheek to your enemy!