Three factors--the belief that child care is female work, the failure of ex-husbands to support their children, and higher male wages at work--have taken the economic rug from under that half of married women who divorce.

The more anxious, isolated and time-deprived we are, the more likely we are to turn to paid personal services. To finance these extra services, we work longer hours. This leaves less time to spend with family, friends and neighbors; we become less likely to call on them for help, and they on us.

As motherhood as a "private enterprise" declines and more mothers rely on the work of lower-paid specialists, the value accorded the work of mothering (not the value of children) has declined for women, making it all the harder for men to take it up.

The "female culture" has shifted more rapidly than the "male culture"; the image of the go-get 'em woman has yet to be fully matched by the image of the let's take-care-of-the-kids- together man. More important, over the last thirty years, men's underlying feelings about taking responsibility at home have changed much less than women's feelings have changed about forging some kind of identity at work.

Many women cut back what had to be done at home by redefining what the house, the marriage and, sometimes, what the child needs. One woman described a fairly common pattern: I do my half. I do half of his half, and the rest doesn't get done.

The more we rely on the market, the more hooked we become on its promises: Do you need a tidier closet? A nicer family picture album? Elderly parents who are truly well cared for? Children who have an edge in school, on tests, in college and beyond? If we can afford the services involved, many if not most of us are prone to say, 'Sure, why not?

Paradoxically, those who call for family values also tout the wonders of an unregulated market without observing the subtle cultural links between the family they seek to regulate and the market they hold free.