The human species took a crucial step forward when its vocal musculature came under operant control in the production of speech sounds. Indeed, it is possible that all the distinctive achievements of the species can be traced to that one genetic change.
B. F. SkinnerOld age is rather like another country. You will enjoy it more if you have prepared yourself before you go.
B. F. SkinnerThe simulated approval and affection with which parents and teachers are often urged to solve behavior problems are counterfeit. So are flattery, backslap-ping, and many other ways of "winning friends.
B. F. Skinner