I think I was the first executive to ever speak at a Greenpeace business conference, in London in 2001. That didn't play well here at Ford, but I thought it was an important signal to send internally, that these were the kind of issues we needed to be grappling with.
Bill FordCreating a strong business and building a better world are not conflicting goals - they are both essential ingredients for long-term success
Bill FordA good company delivers excellent products and services, and a great company does all that and strives to make the world a better place.
Bill FordI walked in and inherited a management group that I didn't know very well. They didn't know me, and we had a very short window to put together a credible recovery plan.
Bill Ford