Develop a clear vision for your organization. Where do you want to be in five years?
Never assume you understand. Ask the questions.
There's only one direction you can coast-downhill.
Your competitive advantage must be perceivable, promotable, and something the market will pay for.
Decide exactly what you want and resolve to persist, no matter what, until you achieve it.
Reinforce what you want to see repeated.What gets rewarded gets done.