Be prepared to ride the cycles and trends of life; success is never permanent, and failure is never final.

The value of a promise is the cost to you of keeping your word.

Imagine your ideal future. Visualize yourself as if your life were perfect in every respect.

You can get control of your tasks and activities only to the degree that you stop doing some things and start spending more time on the few activities that can really make a difference in your life.

There are no accidents; success is the result of doing the right thing, in the right way, over and over.

Knowledge is the raw material of production and value in this age. It used to be that the main difference between people in our society was between those who have more and those who have less. Today, however, the difference is between those who know more and those who know less.

You always think in terms of customer benefit. You always think, "How could I really benefit people at such a high level that they would love to buy my product or service and recommend it to others?"