Your solution for a customer has to be either amazingly valuable to someone who will pay an enormous amount of money for it or has to be valuable to an enormous number of people who pay a small amount. And also the person you're talking to-especially if you want to raise capital or raise support-has to personally say, "I want that. I like that. That sounds really great. I want that for myself."
Brian TracyYou are the architect of your own destiny; you are the master of your own fate; you are behind the steering wheel of your life. There are no limitations to what you can do, have, or be. Except the limitations you place on yourself by your own thinking.
Brian TracyWhat one skill, if you developed it, could have the greatest positive impact on your career? This is the key to your future.
Brian Tracy