The Bible rose to the place it now occupies because it deserved to rise to that place, and not because God sent anybody with a box of tricks to prove its divine authority.

An election goes on every minute of the business day across the counters of hundreds of thousands of stores and shops where the customers state their preferences and determine which company and which product shall be the leader today and which shall lead tomorrow.

Action and reaction, ebb and flow, trial and error, change - this is the rhythm of living. Out of our over-confidence, fear; out of our fear, clearer vision, fresh hope. And out of hope, progress.

Talkers have always ruled. They will continue to rule. The smart thing is to join them.

In good times, people want to advertise; in bad times, they have to.

I had never thought of advertising as a life work, though I had on the side, written some very successful copy.

My program is to leave the fools to nature. She has diseases with which to deal with them.