As you know, in the past several years, month after month, radio has increased its revenues - some of it even coming from Dot-Com advertisers. So, radio is a survivor.
Keep your feet on the ground and keep reaching for stars.
My first commercial was for Miller High Life beer.
But otherwise, music is about a beat and a message.
It's been amazing, the number of commercials that I've done, starting back in 1968. It must be 8,000.
The first syndicating I tried was when two partners and I created a production company in 1952. We wanted to syndicate famous Bible stories and sell them for $25 a show.