The Facebook algorithm designers chose to let us see what our friends are talking about. They chose to show us, in some sense, more of the same. And that is the design decision that they could have decided differently. They could have said, "We're going to show you stuff that you've probably never seen before." I think they probably optimized their algorithm to make the most amount of money, and that probably meant showing people stuff that they already sort of agreed with, or were more likely to agree with.
Cathy O'NeilIt's a standard thing you hear from startup people - that their product is somehow improving the world. And if you follow the reasoning, you will get somewhere, and I'll tell you where you get: You'll get to the description of what happens to the winners under the system that they're building.
Cathy O'NeilWe can't just throw something out there and assume it works just because it has math in it.
Cathy O'NeilSo much of our society as a whole is gearing us to maximize our salary or bonus. Basically, we just think in terms of money. Or, if not money, then, if you're in academia, it's prestige. It's a different kind of currency. And there's this unmeasured dimension of all jobs, which is whether it's improving the world.
Cathy O'Neil