Design is a response to a specific problem. You are given a problem to solve, and then you let the problem itself tell you what your solution is.
Chip KiddI think the genre of comics sometimes overtakes the medium, and people assume that they are kind of frivolous. If you have a good, strong story teller, they can be as affecting as any character in literature. Period.
Chip KiddNever fall in love with an idea. They're whores: if the one you're with isn't doing the job, there's always, always, always another.
Chip Kidd