Don't treat your customers like a bunch of purses and wallets.
Social media puts the "public" into PR and the "market" into marketing.
Walt Disney believed in himself instead of worrying what others were saying.
My bank does not accept likes.
The key is, no matter what story you tell, make your buyer the hero.
Mission + tools. That’s really what it takes to have focus...you fail at focus because whatever you are trying to focus on isn’t important enough to you.