Imagine you have six loans, small to huge. People want to close loans and because of that, they try to pay off the small loans, but that's not the right strategy. The right strategy, of course, is to pay the loan with the highest interest rate. People make this mistake and it costs them lots and lots of money, it's a very expensive mistake because interest rates accumulate and become very, very expensive very quickly.
Dan ArielyI always found the appeal to the market gods a bit odd. Why would the market fix mistakes instead of aggravating them?
Dan ArielyWhen you're in pain, tomorrow doesn't exist - just the pain - and the only thing that you want in the world is for it to go away.
Dan ArielyWhat people do is they pay the small loans first. Why? Because they enjoy making the number of loans smaller. But of course it is a very ineffective way to pay debt down.
Dan Ariely