Why would you take money out of your paycheck at the beginning of the month when you don't know how much money you'll need?
Dan ArielyThe most difficult thing is to recognize that sometimes we too are blinded by our own incentives. Because we donโt see how our conflicts of interest work on us.
Dan ArielyWhen we save, everybody in the household is just suffering. By having the coin in a visible way, when you scratch, you can say the person that is in charge of the making money for the family is doing the right thing.
Dan ArielyFor all of us, it's very hard to think about money, and because of that, we need help. In the same way that for all of us, it is hard to eat well, and we need some help. The poor have a particular challenge, which is that their life is actually much more complex - and they're much more complex cognitively.
Dan Ariely