Our memory tells us stories, that is, what we get to keep from our experiences is a story.
Daniel KahnemanIn a rising market, enough of your bad ideas will pay off so that you'll never learn that you should have fewer ideas.
Daniel KahnemanA general โlaw of least effortโ applies to cognitive as well as physical exertion. The law asserts that if there are several ways of achieving the same goal, people will eventually gravitate to the least demanding course of action. In the economy of action, effort is a cost, and the acquisition of skill is driven by the balance of benefits and costs. Laziness is built deep into our nature.
Daniel Kahneman