Alternative descriptions of the same reality evoke different emotions and different associations.
Daniel KahnemanWe have no reason to expect the quality of intuition to improve with the importance of the problem. Perhaps the contrary: high-stake problems are likely to involve powerful emotions and strong impulses to action.
Daniel KahnemanSome memories come with a very compelling sense of truth about them. And that happens to be the case even with memories that are not true.
Daniel Kahneman