Slavery takes so many forms, as it is interwoven within legal industries and is embedded into the supply chain.

I shall continue to invent new anti-slavery programmes around the world.

The initial spark that promoted me to start Not For Sale was human trafficking in the San Francisco Bay Area. This led me to take a journey around the world on how this could exist in the 21st century.

I went to Thailand and built a village for 27 rescued children and this is where my passion to help prevent modern day slavery came from.

My aim is to integrate business connections into vulnerable communities thus creating jobs.

The idea for Not For Sale originated as a simple brand to tell as many people as possible about what we are trying to achieve - "people are not for sale". The brand is a straight forward message and communicates the mission clearly.

I like to think that Not For Sale is the Juniper Networks of the social section, a disruptive innovator.