The initial spark that promoted me to start Not For Sale was human trafficking in the San Francisco Bay Area. This led me to take a journey around the world on how this could exist in the 21st century.

Technology is very important; it enables connection to one another, which is essential.

During 2007 "Not for Sale" was born from a problem I saw in Thailand. We established a basic level of care to the community there. Over the years our effective means of response has changed to help provide people with choices for the future.

For our international projects we developed an online skilled volunteer job board to help connect skilled individuals around the world who can help with the projects. This is the cost effective channel to achieve a wider reach, which you wouldn't have been possible without technology.

I want us to continue to scale and grow over the coming years in education, professional development and employment to bring about change in people's lives.

My aim is to integrate business connections into vulnerable communities thus creating jobs.

The idea for Not For Sale originated as a simple brand to tell as many people as possible about what we are trying to achieve - "people are not for sale". The brand is a straight forward message and communicates the mission clearly.