Many of the greatest creations of man have been inspired by the desire to make money...If Oxford undergraduates were paid for their work, I would have performed miracles of scholarship and become Regius Professor of Modern History.

Talent, I believe, is most likely to be found among nonconformists, dissenters, and rebels.

Make sure you have a vice president in charge of your revolution, to engender ferment among your more conventional colleagues.

Give people a taste of Old Crow, and tell them it's Old Crow. Then give them another taste of Old Crow, but tell them it's Jack Daniel's. Ask them which they prefer. They'll think the two drinks are quite different. They are tasting images

You make the best products you can, and you grow as fast as you deserve to.

I can't stand callow amateurs who aren't sufficiently interested in the craft of advertising to assume the posture of students.

We exist to build the business of our clients. The recommendations we make to them should be the recommendations we would make if we owned their companies, without regard to our own short-term interest. This earns their respect, which is the greatest asset we can have.