Those who prefer their English sloppy have only themselves to thank if the advertisement writer uses his mastery of the vocabulary and syntax to mislead their weak minds.
Dorothy L. SayersFantasy works inwards upon its author, blurring the boundary between the visioned and the actual, and associating itself ever moreclosely with the Ego, so that the child who has fantasied himself a murderer ends by becoming a Loeb or a Leopold. The creative Imagination works outwards, steadily increasing the gap between the visioned and the actual, till this becomes the great gulf fixed between art and nature. Few writers of crime-stories become murderers--if any do, it is not the result of identifying themselves with their murderous heroes.
Dorothy L. SayersFor we let our young men and women go out unarmed in a day when armor was never so necessary. By teaching them to read, we have left them at the mercy of the printed word. By the invention of the film and the radio, we have made certain that no aversion to reading shall secure them from the incessant battery of words, words, words. They do not know what the words mean; they do not know how to ward them off or blunt their edge or fling them back; they are prey to words in their emotions instead of being the masters of them in their intellects.
Dorothy L. SayersIt is as dangerous for people unaccustomed to handling words and unacquainted with their technique to tinker about with these heavily-charged nuclei of emotional power as it would be for me to burst into a laboratory and play about with a powerful electromagnet or other machine highly charged with electrical force.
Dorothy L. Sayers