Short-term and long-term results typically lead to different result, which are often the opposite.

Learning is the measurement of knowledge before and after.

Women notice details that most men don't. They notice if your belt and shoes match. They notice what kinds of foods you like to eat. They notice all the details, then make assumptions about every other area of your life based on these details.

Attraction is not a choice.

Your first ritual that you do during the day is the highest leveraged ritual, by far, because it has the effect of setting your mind, and setting the context, for the rest of your day.

Jay Abraham's client sent him $50,000 a month for a long time for writing one headline. That's what people who understand communication can do.

You can't convince anyone of anything. You can only give them the right information, so that they convince themselves.