So for everything I do, I'm very clear about what I'm doing, and I tell people what it's about. They get a sense of what I'm thinking. I don't let people think I'm going to write something in praise in the meatpacking industry, and then they read it and it's actually attacking the meatpacking industry.
Eric SchlosserMcDonald's has been extraordinary at site selection; it was a pioneer in studying the best places for retail locations. One of the things it did is study very carefully where sprawl was headed.
Eric Schlosser