I think it's pretty clear that the internet as a whole has not had a strong notion of identity. And identity means, 'Who am I?' Fundamentally, what Facebook has done has built a way to figure out who people are...
Eric SchmidtThe adult way to run a business is to run it more like a country. They have disputes, yet they've actually been able to have huge trade with each other. They're not sending bombs at each other.
Eric SchmidtGoogle is more than a business. Google is a belief system. And we believe passionately in the open Internet model.
Eric Schmidt