This is a choice I made 26 years ago when I joined the magazine. Vogue was in Italian but I wanted to speak to everyone so I thought of creating images that were made to talk.
Franca SozzaniIn โCurvy,โ they are superhappy with their sizes. We help them dress fashionably. We say: Itโs pointless for you to buy leggings, take this because this will look good on you. We help them choose. We donโt talk about diets because they donโt want to be on a diet, but itโs not a ghetto. Why should these women slim down? Many of the women who have a few extra kilos are especially beautiful and also more feminine.
Franca SozzaniI don't understand "The Little World of the Past" [a reference to the title of the book by Antonio Fogazzaro] that is destined to die.
Franca SozzaniI am very favorable to the Bourse, to a sale, to what is useful to grow, maintaining jobs, the Made in Italy. It doesn't make any sense and it's parochial to think otherwise. Investors can be French, Russian, as long as they help a business grow.
Franca SozzaniI think the future fashion will be more and more separated-like, on one side would be big distribution, and on the other side there will be high-level prรชt-ร -porter and couture. I mean, the prรชt-ร -porter is already couture in a way for the prices and the way that it's made. The big distribution will allow people to dress in a fashionable way, so this could be for everybody. This part of the big distribution will be stronger and stronger, but the other part we are coming up on is more and more rich people, because we are always thinking about Europe and about America.
Franca Sozzani