Vogue is not a practical magazine, it provides sensations, feeling, moods, you like the photos.

What is Milan's character? Let's not be closed in by our provincialism.

The light of the screen annoys me.

I thought Italian Vogue had always been considered the most experimental, avant-garde magazine. If I was going to use the same kind of language and the same kind of photos or images on the web site, it would be a disaster because Vogue has its own world, and it could be a little bit cold, you know? We don't give what you call a service.

Giving back is the new luxury.

I think very highly of Expo and all is going well. We've seen big problems with [corruption] scandals [at local government level], but it is going forward, with the highest number of participants ever expected.

I like to be risky every day, changing minds every day. I'm not reliable at all in my ideas. I can change my ideas three times a day. I change different things, the parts of the content. But I never change the content of who I am. So my challenge every day is to change and to take risks.