Bloggers now have no concept. They are given things; they put them on, take pictures, and then just disappear from sight. Who cares?
Franca SozzaniThis is a choice I made 26 years ago when I joined the magazine. Vogue was in Italian but I wanted to speak to everyone so I thought of creating images that were made to talk.
Franca SozzaniI thought Italian Vogue had always been considered the most experimental, avant-garde magazine. If I was going to use the same kind of language and the same kind of photos or images on the web site, it would be a disaster because Vogue has its own world, and it could be a little bit cold, you know? We don't give what you call a service.
Franca Sozzani