That's the kind of visual that you're trying to attract - something that in some way or another, connects you to what's happening there in a realistic way.
Frank LuntzThere are certain aspects, and there are - there are 15 attributes of winners and winning slogans. "Which side are you on" sounds divisive, that you're on one side or the other, at a time when we actually want universality. We want unanimity.
Frank Luntz