The photograph should be more interesting or more beautiful than what was photographed
Garry WinograndThe contest between form and content is what, is what art is about - it's art history. That's what basically everybody has ever contended with. The problem is uniquely complex in still photography.
Garry WinograndThere's no way a photograph has to look... in a sense. There are no formal rules of design that can apply.
Garry Winogrand