Out there in some garage is an entrepreneur who's forging a bullet with your company's name on it. You've got one option now - to shoot first. You've got to out innovate the innovators.

Whatever you shoot is dead for a while before it starts to stink. The same goes for strategies. How many organizations carry this dead thing around with them, unaware of its irrelevancy until it is too late?

Most of us do more than subsist. From the vantage point of our ancestors, we live lives of almost unimaginable ease. Here again, we have innovation to thank.

All too often, a successful new business model becomes the business model for companies not creative enough to invent their own.

Like a child star whose fame fades as the years advance, many once-innovative companies become less so as they mature.

We've reached the end of incrementalism. Only those companies that are capable of creating industry revolutions will prosper in the new economy.

An enterprise that is constantly exploring new horizons is likely to have a competitive advantage in attracting and retaining talent.