Only mediocre ideas can be tested.

The more creative you are the more trouble you're in. You have to be courageous!

Only with absolute fearlessness can we slay the dragons of mediocrity that invade our gardens.

I am in the poison gas business. Advertising should make you choke, make your eyes water, make you feel sick.

Museums are custodians of epiphanies, and these epiphanies enter the central nervous system and deep recesses of the mind.

Working hard and doing doing great work is as imperative as breathing. Creating great work warms the heart and enriches the soul. Those of us lucky enough to spend our days doing something we love, something we're good at, are rich. If you do not work passionately (even furiously) at being the best in the world at what you do, you fail your talent, your destiny, and your god.

Most people work at keeping their job, rather than doing a good job. If you're the former, you're leading a meaningless life. If you're the latter, keep up the good work.