Museums are custodians of epiphanies, and these epiphanies enter the central nervous system and deep recesses of the mind.
George LoisI am in the poison gas business. Advertising should make you choke, make your eyes water, make you feel sick.
George LoisIn any creative industry, the fact that others are moving in a certain direction is always proof positive, at least to me, that a new direction is the only direction.
George LoisCreativity can solve almost any problem. The creative act, the defeat of habit by originality, overcomes everything.
George LoisWorking hard and doing doing great work is as imperative as breathing. Creating great work warms the heart and enriches the soul. Those of us lucky enough to spend our days doing something we love, something we're good at, are rich. If you do not work passionately (even furiously) at being the best in the world at what you do, you fail your talent, your destiny, and your god.
George Lois