All my work at Armani is based primarily on my personal vision of style, and while I differentiate between the look and mood of my various labels, I am never overly concerned with being 'on trend.'
Giorgio ArmaniNever in my wildest dreams did I entertain the idea that I would become a fashion designer.
Giorgio ArmaniLuxury is obviously the direction that interests me the most, but there is a lot of confusion between luxury and exhibitionism. For me, the concept of luxury is more traditional, more exclusive, more sophisticated than luxury for the masses.
Giorgio Armani