I'm looking at celebrities who are relevant or who want to participate in some of our more adventurous ideas. I've often said we're not just about hemlines, we're about headlines. I love the idea that as a monthly magazine, we can break news stories.
Glenda BaileyWhen you put an image on the newsstand, you have literally two seconds to get somebody's attention. Often, with many of the subscriber covers, they're far away and the thing that catches your attention more than anything on the newsstand is eye contact.Because you've got a smaller image, and sometimes a darker image, often it doesn't stand out, as much as a traditional newsstand cover, which is why we continue to do right for newsstand.
Glenda BaileyAlexey Brodovitch used to say, "Astonish me." We as the team at Bazaar hear that everyday because we want to surprise people.
Glenda BaileyIt's just as important to let go and let somebody do what they're best at and other times, I'm very determined to get exactly what I know we need. It's that balance.
Glenda Bailey