It's the old adage: You can make a pizza so cheap, nobody will eat it. You can make an airline so cheap, nobody will fly it.

We tax air passengers like cigarettes and alcohol - we impose sin taxes on travellers.

But I like to think that a lot of managers and executives trying to solve problems miss the forest for the trees by forgetting to look at their people -- not at how much more they can get from their people or how they can more effectively manage their people. I think they need to look a little more closely at what it's like for their people to come to work there every day.

You don't lie to your own doctor. You don't lie to your own attorney, and you don't lie to your employees.

It's not a testosterone-driven industry any longer. Success is making money, not in the size of the airline.

There are a lot of parallels between what we're doing and an expensive watch. It's very complex, has a lot of parts and it only has value when it's predictable and reliable.

Every pilot thinks they're the best pilot in the world. I think I'm the best pilot.