Since 1978 the record pretty well shows that no start-up airline . . . has really been successful, so the odds of JetBlue having long-term success are remote. I'm not going to say it can't happen because stranger things have happened, but I personally believe P.T. Barnum was, in that respect, correct.
Gordon BethuneIt's the old adage: You can make a pizza so cheap, nobody will eat it. You can make an airline so cheap, nobody will fly it.
Gordon BethuneYou don't lie to your own doctor. You don't lie to your own attorney, and you don't lie to your employees.
Gordon BethuneDo you know how much faster I can fix an airplane when I want to fix it than when I don't want to fix it?
Gordon Bethune