The weirdest thing to me is that magazines would never do this for their writers. They would never hire a writer who writes for another magazine; they want to have their own stable of writers. Newsweek would never hire a TIME writer, and TIME would never hire a Newsweek writer - but they would both hire the same photographer to shoot a cover for them.
Gregory HeislerI'm an artist in residence, I've still been able to accept commercial jobs, and what I'll do is I'll make little videos on the side that I then bring back to the school and show the students the next day.
Gregory HeislerMagazines don't have enough confidence to have their own style, so they use a borrowed style. That is shocking to me, but your perception is very accurate. It's a way to be more commercially viable, but to me, that's not having a style, that's having a schtick.
Gregory HeislerMy brother used to say some people have an "inferiority simplex." It's not that they're under the delusion that they're inferior; they actually are inferior and they secretly know it.
Gregory HeislerA lot of the challenge and the reason for the success of those one-shot photographers is that their pictures almost have to be subject proof. Because you usually only have a few minutes with the person. You never know who's going to walk into the room - whether they're going to be friendly, grumpy, sick of photographers, or between meetings.
Gregory HeislerI hate to say it because I think people are risk averse these days more than ever. Before they even pick up the phone, they know what the picture's going to be. So there's a certain comfort in that, a certain security that they can lay out the cover of the magazine and kind of know what it's going to be.
Gregory Heisler