The real cause of the great upheavals which precede changes of civilisations, such as the fall of the Roman Empire and the rise of the Arabian Empire, is a profound modification in the ideas of the peoples .... The memorable events of history are the visible effects of the invisible changes of human thought .... The present epoch is one of these critical moments in which the thought of mankind is undergoing a process of transformation.
Gustave Le BonThe role of the scholar is to destroy chimeras, that of the statesman is to make use of them.
Gustave Le BonA crowd thinks in images, and the image itself calls up a series of other images, having no logical connection with the first...A crowd scarcely distinguishes between the subjective and the objective. It accepts as real the images invoked in its mind, though they most often have only a very distant relation with the observed facts....Crowds being only capable of thinking in images are only to be impressed by images.
Gustave Le BonThe images evoked by words being independent of their sense, they vary from age to age and from people to people, the formulas remaining identical. Certain transitory images are attached to certain words: the word is merely as it were the button of an electric bell that calls them up.
Gustave Le Bon