The beauty of Goodreads is that you know you’re sowing in a field where everyone, by definition and self-selection, loves to read.

My books are always tactical, bullet lists, this is what you need to do because I'm trying to appeal to people who are trying to change the world and they need checklists.

A magnificent cause can overcome a prickly personality, but your ability to enchant people increases if they like you, so you should aspire to both. You’ll know that you’re likeable when you can communicate freely, casually, and comfortably with people.

The first good reason to write a book is to add value to people’s lives.

Money is not the sole or most powerful motivation for many people. A higher and tougher test is to look back and see how you've made the world a better place.

Smart, well-meaning people get it wrong when they start believing that the world owes them something and that the rules are different for them.

The goal is to provide inspiring information that moves people to action.