While we're living, we need to get over ourselves and accept others if we want to enchant people.

I think that no one, or very few, are born as good presenters. It's a skill that you learn.

Twitter, Facebook, Google + are the trifecta of marketing for authors (and bloggers).

There was no "decision" per se to re-position myself. I simply decided that I wanted to write a book that would help people influence others.

At the end of my life, is it better to say that I empowered people to make great stuff, or that I died with a net worth of $10 billion? Obviously I'm picking the former, although I would not mind both.

Defy the crowd. The crowd isn’t always wise. It can also lead you down a path of silliness, sub-optimal choices, and downright destruction. Enchantment is as necessary for people to diverge from a crowd as it is to get people to join one.

Pursue joy, not happiness. This is probably the hardest lesson of all to learn. It probably seems to you that the goal in life is to be happy. Oh, you maybe have to sacrifice and study and work hard, but, by and large, happiness should be predictable.