I've always wanted to be a professional golfer. So what if you always wanted to be an entrepreneur?
Guy KawasakiA crash is when your competitor's program dies. When your program dies, it is an 'idiosyncrasy'.
Guy KawasakiEnchantment is the purest form of sales. Enchantment is all about changing people's hearts, minds and actions because you provide them a vision or a way to do things better. The difference between enchantment and simple sales is that with enchantment you have the other person's best interests at heart, too.
Guy Kawasaki